Algoa Bus Delays Introduction of New Cash Free System

www.MyPE.co.za: A new
Algoa Bus cash free system due to come into effect on July 20 has been
delayed until Monday, 03 August 2009, in order to give scholars and
their parents time to adapt to the new system.

“Although we launched our communication campaign before the schools
closed, we are concerned that the scholars may not remember on the
first day of school that they can no longer pay the bus driver, but
must have a prepaid Super Bus-Pass,” says marketing manager Lesley
Parker-Nance.

Parker-Nance says it was decided to do away with cash on the buses in
order to protect the drivers and passengers as there had been an
increase in on-board robberies.

Over 300 000 leaflets have been printed advertising the new Algoa
Bus
cash free system, along with press and radio advertising.

 “Our plan was to give every pupil a pamphlet explaining the
new system before schools closed last term, but the extreme weather in
the last week meant that many of the schools we visited were either
closed or most scholars had stayed away,” she says.

The cash free system will now come into effect on August 3, with bus
passes going on sale before then. The date that the tickets go on sale
will be advertised well in advance.

Algoa Bus commuters will be able to purchase a single trip, daily,
weekly or monthly Super Bus-Pass from about 600 outlets in Nelson
Mandela Bay.

“Essentially, these are all the places where one can buy cellphone
airtime – which means that commuters can now purchase tickets close to
where they live,” says Parker-Nance.

The postponement of the introduction of the system also allows us more
time to educate the public to become acquainted with this new concept,
as the switch to selling commuter bus passes through this network is a
first for Algoa
Bus
.

As per current practice, pensioners and disabled persons who have Algoa
Bus Pensioners Cards will still be entitled to a 50% discount on a day
pass.

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