New 25th Anniversary Line-up for Local Radio Station

www.MyPE.co.za:
Eastern Cape regional radio station Algoa
FM
has announced changes to
its line-up as part of the station’s preparations for its 25th
anniversary celebrations in 2011.

“We’re about to celebrate the silver anniversary of our relationship
with a tremendously loyal Eastern Cape audience and client base. In
preparation, extensive market research and analysis has informed our
decision to refresh our programme offering and harness the changing
demographics of our loyal base,” says programme director Alfie Jay.

The biggest changes involve Viv Bozack and Charl Leslie trading
day-parts. “Viv will be presenting the twelve to three show weekdays,
while Charl moves to a new seven to ten evening slot, after which
KayCee Rossouw will take over the reigns until two in the morning,”
says Jay. KayCee’s Team Nightshift show currently runs from midnight to
three in the morning. “The Fast Lane with Wayne Hart and Lauren Mungur
is being extended to run from three in the afternoon to seven – this
will mirror the time slot of The Border Drive with Gordon Graham and
Vatiswa Ndara. By doing this, our two afternoon drive shows will
finally be in sync with one another, which helps us overcome a
marketing challenge,” he says.

The two to five in the morning show will be presented by Slyso (Sizwe
Saliso), who will also retain his popular “Algoa
FM
Party Night” on
Saturdays. He will be followed by Briony Sparg from five to six in the
morning, after which the morning team of Daron
Mann
, Carol-Ann
Kelleher

and Charlton
Tobias
take over. Selwyn Willis, who is in the three to
six early morning timeslot at the moment, will be leaving the station.

The popular Lance
du Plessis
retains his weekday mid-morning show.
There are also a number of exciting changes planned for the weekend,
says Jay. “We’re currently in negotiations with a well-known national
personality, and expect to make an announcement really soon,” he says.

The new line-up takes effect on Monday 18 October 2010.

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